Alexander is web analytics with a brain. One line of script, no cookies, and an insight layer that tells you what to change, not another wall of charts to interpret yourself.
Free forever up to 10k events a month. No card, no cookie banner.
Share of attributed revenue, not of traffic.
This is the actual product running on demo data, click the tabs, switch the range, hover the chart.
Every morning Alexander reads your numbers, finds what actually changed and writes it down in one sentence with the action attached. You read four lines instead of forty charts.
Not a custom event bolted on afterwards. Sort any breakdown by money instead of sessions and the channel that looked biggest usually is not the one paying for your week.
ChatGPT, Claude and Perplexity are their own channel, not a lump of referral noise. They convert two to three times better than search. You should know how much of your business already runs through them.
Visitors are a daily rotating hash that cannot be joined across days. Nothing to consent to, nothing to store, nothing to explain to legal.
A 1.1 KB script with SPA route tracking built in. Or point your coding agent at our MCP server and let it install and verify itself.
Events land in under a second. The live panel is the product, not a demo tab, including which page each visitor is on and what brought them.
Alexander watches every dimension for changes that matter, checks whether they are worth money, and writes the finding down with the evidence and the next move. You can argue with it, that is the point. You cannot argue with a bar chart.
ChatGPT, Claude together brought 606 visitors worth €2,175. They convert roughly twice as well as search, and they arrive on deep pages rather than the homepage, they have already read your docs before they land.
Add a plain-language summary block to your three most-cited pages. Assistants quote structure, not marketing copy.
2 sources · 606 visitors · €2,175
Claude converts at 2.7% against 0.5%, on 181 visitors. You are currently spending the same attention on both.
Move budget and posting time off Hacker News and into Claude for two weeks, then compare revenue per visitor here.
€713 from 181 visitors
/pricing is your second most viewed page and carries the most revenue per view, but the drop to the next step is the steepest in the funnel. Sessions that bounce there spend a median of 26 seconds, long enough to read, not long enough to decide.
Put the free tier limit above the fold and drop the card requirement from the trial copy.
1,490 views · €2,108 attributed
Mobile sessions on your busiest page bounce at 55% against 39% overall. The gap appeared after the hero image change and has held for six days.
Check the largest contentful paint on that page, the hero is the likely cause.
2,651 views · mobile share 51%
Google Analytics can answer almost anything, eventually. The question is what it costs you to ask. Here are the three people actually open a dashboard for.
Six clicks and a spreadsheet, every time you want to look.
Sort any breakdown by revenue per visitor.
It is a column, not a project. The channel that sends the most people is almost never the one paying for your week.
A segment you have to remember to update.
AI assistants are their own channel.
ChatGPT, Claude and Perplexity counted separately, with their own conversion rate and their own revenue. They convert two to three times better than search.
The tool shows you the change. You do the thinking.
Four sentences, waiting for you.
Each one with the evidence behind it, a confidence score, and the next move. You can disagree with a sentence. You cannot disagree with a bar chart.
<script defer src="https://dev.alxndr.ai/a.js"
data-site="yourdomain.com"></script>Install Alexander analytics on this site using the Alexander MCP server, then verify the first event arrives.For the site you just launched.
For the site that has to pay for itself.
For a portfolio, or a team.
No card for the free plan. Cancel a trial and you keep the free tier, your data stays where it is.
Two million tesserae in the House of the Faun, and not one of them is the picture. Alexander took the known world in twelve years by reading the ground before he moved on it.
King of Macedon. Inherited an army and a debt.
Crossed into Asia. Never came back.
Egypt. Founded a city and named it after himself.
Persia, from Babylon to the Hindu Kush.
The Indus, and no more world to take.
The internet is bigger than anything he took, and nobody has it yet. Your turn.
Take your first territory
No. A visitor is a hash of IP, user agent and a site salt that rotates every night, so nothing follows anyone across days and nothing is stored on the device. There is no personal data to consent to.
Same privacy stance, same lightness. The difference is the layer on top: revenue as a first-class dimension, AI assistants as their own channel, and findings written out instead of charts left for you to read.
The script is 1.1 KB, loaded with defer, and does not block rendering or touch the main thread beyond a single beacon per pageview.
Nothing breaks and nothing is deleted. You keep collecting and we tell you. Upgrade when it is worth it to you, not when a counter says so.
Raw event export as CSV or Parquet on every paid plan, plus a REST API and an MCP server so your agents can query it directly.
Because the mosaic in Pompeii makes a whole battle out of four colours and a lot of small pieces, which is exactly what analytics is supposed to do, and because the name is easier to remember than a metric.